The Truth About Facebook Jail

Facebook has been keeping busy the last few weeks as a large amount of direct sellers have been placed in the infamous “Facebook Jail” with many left wondering why. While hardly any of our own users are currently incarcerated, it still saddens us to see so many frustrated and confused so we wanted to help clear things up and share with you the truth about why Facebook blocks occur and how to avoid it from happening to you.

There are reasons why Facebook is blocking top leaders, direct sellers, and we’ve even been told, a CEO. If Facebook sees that you are doing any of the following, there is a good chance that they will temporarily prohibit you from posting and/or from commenting on and liking posts on their platform.

  • Company Image Sharing – We know that it is convenient and exciting to post images that your company is giving you to market your latest products and sales but with thousands upon thousands of consultants sharing the same exact images and post messages, Facebook’s security measures will quickly block those posts because it views them as a possible “attack” to their platform.  Facebook’s algorithm isn’t sophisticated enough to identify malicious vs. non malicious content, it simply sees thousands of the exact same content flooding the system and assumes it to be malicious so the posts or even entire Facebook profiles get blocked.  Facebook security measures are enforced across ALL methods of post creation.  It doesn’t matter if you are creating the posts via your mobile device, your desktop computer, or if you plan ahead and post with a scheduler. If you’re posting massed produced content, Facebook will likely block your posts in order to protect their platform from being flooded with duplicated and auto-bot type posting. Using your own product images in a way that is both personalized and fun (think product selfie!) will help prevent this from occurring. Take the time to think outside the box to market your products. Not only will people notice them more but they’ll be more inclined to buy from you for standing out from the crowd!

  • Script Sharing – If you’re sharing exact party, class or training scripts  with your team and they are then sharing with their own team and no one is taking the time to personalize their posts and parties and make the content their own, Facebook will notice this and can block you from posting. The easiest and best way to avoid this from taking place is to simply share IDEAS. Give your team a script guideline and offer them support and tips on how to make their own parties super fun and engaging. We all have our own unique personalities and they should come across in every single post in our parties. This blog post expands upon this topic.

  • Posting Image After Image – When you’re in the live portion of your Facebook party and you’re posting image post after image post in quick succession (we’re talking 1-3 minutes apart) Facebook will see this as not only spammy but robotic and can block you. To avoid this from happening, we suggest that you alternate your post type and have an image, then a link/video followed by a status then an image and so on. Variety is key! Using custom albums and multi-photo posts are great  ways to showcase a lot of images within one post, without tripping Facebook’s spam filters.

  • Commenting/Liking in Quick Succession – Typically engagement is the name of the game on Facebook, however, when Facebook is on high alert, it’s not the best time to play games and contests or have engagement posts where your Call to Action is to have people react and/or comment on your posts to win. Instead, try posting authentic content that requires your followers to engage naturally. Ask questions that help you learn more about your potential customer and what they need and want and be sure to offer value by posting tips and hacks so they continually return for more! Also be aware that you can get blocked from liking and/or commenting others’ posts, so be mindful of your own engagement!

The truth about Facebook Jail is this: Facebook Jail is not a virus. It is Facebook heightening their security in an effort to prevent malicious attacks on THEIR platform. When this happens, Facebook forces a new access token for accounts and Facebook throttles the activity on their platform that their systems have flagged as potentially dangerous. Facebook doesn’t care if you are scheduling your content or manually posting your content. It is WHAT you are posting and your overall platform behavior that can get you thrown in jail so be sure to follow our tips here.  Here is a FREE EBOOK about Facebook Jail as well. We don’t like to see any business owner blocked and want everyone to know the ways to keep themselves free and clear!

Please let us know if you have any questions, we’re happy to help. Simply reach out to us on Facebook or via our Contact tab or join our SocialCinch Club to chat with us and our helpful community!

12 thoughts on “The Truth About Facebook Jail

  1. Wonderful information and I wholeheartedly agree. I’ve shared things before (not even in a party situation) and have received the ‘Facebook has blocked this content’ message. Fortunately I haven’t been put in Facebook jail, but I’ve had to rethink my post and come up with more original content.

  2. Excellent post! I encourage people to share from their company’s or their own public business page if they really want to (or have to) use stock company images vs. uploading them, for the reasons you stated. Sharing a business page’s post will not trigger the FB police! Thanks for having such a great app that helps prevent issues as much as possible!

    1. Thanks so much Karen! That’s awesome advice and I do hope more will realize that sharing from the company page with a Call to Action linking to their own website or biz page is much better than posting the same image – keep spreading the word!

  3. I guess the problem I have is this: Facebook says create groups or events to prevent going to “jail” for posting DS information. And now, they are putting you in “jail” for having posts in those forums. My VIP group is a private, by invite only group. Events also have a specific audience invited to it. Those that don’t want to be there select “can’t attend”. That means by posting these images and information is being done to people who want to see it and not on your wall for every one to see. It doesn’t seem like Facebook actually wants you to use their forum for your business, just for their business (sponsored ads that no one asked to see).

    1. Hi Megan, Facebook is detecting company images that are being posted by thousands of consultants. They don’t care where the image is posted whether it be on a business page or closed VIP group or event, they’re viewing the mass posting of the same image as spam. If you create as much of your own content as possible you’ll be much less likely to get blocked.

  4. So can you clarify something… does an image itself get marked as spam?
    for instance- when there is a group with social media images for consultants to share, and in some other group someone comments “does anyone have a such & such flyer/image”
    Would replying with a photo comment of that particular flyer or image aid in this spaming algorithm if the responding consultant isn’t doing it a lot, but maybe other consultants have shared the flyer a lot? would the responding consultant possibly go to fb jail because of it in a comment like that? do comments add to the algorithm, or is it only posting to pages, groups, or walls?

    1. Hi Stephanie, sharing images aids in the possibility of over-use of an image. Posting anywhere on FB, whether it is in the post or in the comments can both land someone in FB jail.

  5. Oh my goodness I was put in jail the other day and I have no idea why, they don’t tell you but reading this I have a fair idea what I was doing.
    Thank you so much for a great article, I just hope I can avoid going to jail ever again, it’s put a real downer on the first week of the month for me…

  6. This is great advice. This is actually the first article about this specific issue tat I’ve found. I own a vintage stereo equipment company and sell locally on about 30 groups in three local markets. I’ve been getting blocked and this article explained why. Thank you.

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